News About Abercrombie & Fitch Co

Stock Symbol : ANF



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Description

Abercrombie & Fitch (A&F) (NYSE: ANF) is an American fashion retailer, headed by chairman and CEO Michael S. Jeffries. The A&F brand focuses on casualwear for a target consumer ages of 18 through 27. With over 300 locations in the United States, the brand has embarked on international expansion throughout various world markets. A&F currently operates four other brands: Abercrombie kids, Hollister Co., Gilly Hicks, and RUEHL No.925 (To be closed by the end of January 2010)[8] collectively targeting consumers ranging between the ages of 7 and 35.

Founded in 1892 by David T. Abercrombie, A&F had been an outfitter of sporting and excursion goods. It struggled financially from the late 1960s until it was purchased by The Limited in 1988 and repositioned, under the management of Mike Jeffries, as the aspirational "Casual Luxury" lifestyle brand in present form.

Prominent figures who patronized the company in its excursion goods days include Teddy Roosevelt, Amelia Earhart, Greta Garbo, Katharine Hepburn, Clark Gable, John Steinbeck, John F. Kennedy, Ernest Shackleton, Dwight Eisenhower, and Ernest Hemingway.

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